Video poster
OUR PURPOSE

WE GIVE A VOICE TO PEOPLE'S LOVES

SHAPING THE FUTURE OF ACCESSIBLE LUXURY

We believe high-quality jewellery, strong business performance and high ethical standards go hand in hand, and we craft our jewellery with respect for resources, environment and people.

Our talented people are the heart of our brand

At Pandora, we strive to foster a workplace culture that supports retention and builds on the diversity and richness of our global workforce. Pandora employs around 39,000 people worldwide representing roughly 150 nationalities and covering career paths across stores, crafting, distribution, and corporate functions.

Pandora is the world’s largest jewellery brand

With a global presence across more than 100 countries, Pandora jewellery is sold through around 7,000 points of sale, including over 2,800 concept stores. Listed on the Nasdaq Copenhagen stock exchange, Pandora generated revenue of DKK 32.5 billion (EUR 4.4 billion) in 2025.